That being said, create an eBook that is related to your niche or to the targeted audience you have in mind. Once created, pay to advertise the eBook on social media and use SEO on the landing page you want people to find. Eventually people will give you their email address in exchange for the eBook. An eBook is just one of the many examples of items you can use to give away in exchange for email addresses.
I want to start off with saying great video above and the information is very thorough. I will be following your advice and guidance to get my new business going. I am very new to the Network Marketing industry but have been introduced to a new Tech Company (called VIV) that has a phenomenal, once in a lifetime opportunity to get into their Founders Circle. I would really like your input on what you think, the link to the video that explains the founders circle is shareviv.com.
The question you’re undoubtedly asking is why attraction marketing is useful to your business which is a very valid one. Think of attraction marketing as the magnet that draws customers to your brand at large. The deeper aspects of attraction marketing such as your content, thought leadership, and brand story make your brand something that sticks with them.

Lead scoring is a way to qualify leads quantitatively. Using this technique, leads are assigned a numerical value (or score) to determine where they fall on the scale from “interested” to “ready for a sale”. The criteria for these actions is completely up to you, but it must be uniform across your marketing and sales department so that everyone is working on the same scale.
The link in your Instagram bio is a primary gold mine for collecting leads. Draft your bio to include a call to action (CTA) or a value-added proposition for clicking on the link in your bio. The link itself should point directly to the landing page for your download, sign-up, opt-in, or other offer you have. Be sure the landing page includes a form to capture detailed lead information.
Companies that pay attention to each of these steps, especially in the early planning stages, and devote the right resources and budget, tend to perform better than the competition. The process isn't simple, and ignoring any of these steps can lead to poor outcomes. Building a killer process, on the other hand, leads to sustained growth and profitability.
If you have a blog, you also need to link this back to a Facebook page on every page of your website. This task is simple when you use WordPress because this site makes use of social-media buttons that are inbuilt that you are able to position into your own site. In addition, this assists in improving your SEO on your website, because the increase in social interactions that will follow on your website leads to higher ranks when it comes to the different search engines.
In any kind of business, especially online-based businesses, relationships are everything. Whether it’s a brand new customers or someone who has been a customer for years, the relationship you have with them or wish to have is crucial to your success. This brings us to another benefit of attraction marketing. It can help you cultivate new relationships and build rapport with new customers.
Automatically move inbound leads over to your CRM using marketing automation workflows and assign them to appropriate sales reps when they reach lead scoring thresholds and/or trigger specific behaviors, such as requesting a free trial or demonstration. Use segmentation rules to assign leads to an appropriate sales rep, for example by territory or industry. This process should be carefully planned in Step #1.
For Sale by Owners. “These are always a good lead source. You can source them yourself online and call them yourself or you can hire virtual assistants and I prefer both. If you’re just starting and have a limited budget, you can start by sourcing them yourself and calling them yourself.  I started that way at a few hours a day three to four days a week. It will only take one deal to then have some funds to use for hiring your first virtual assistant. You can also get them via for sale by owner signs. I suggest you drive a different way to work or to where ever you’re going each time you’re out and just go through different, new neighborhoods and you’ll run into signs.”
If you have a personal blog, then that’s the best place to post your MLM success story. Aside from the picture of the cars and cheques, you can even include a short write-up on the story behind the success! Then this article is what you can share on your Facebook wall.  The best way to ‘sell’ on Facebook, is to take them out of Facebook and into your own territory (i.e. your blog/website).
Effective attraction marketing systems requires that the internet marketer provides information that attracts potential customers along with the goal of establishing expertise within a specific niche. Today consumers rely on and use information in order to make decisions. What this means is that you are the best placed when you happen to offer what these consumers are in search of.
Good content marketing entertains and informs with blog articles, social media posts, and other bite-sized content that adds something to readers’ lives and draws them to your brand. Small businesses in particular should remember that with a little know-how, a single piece of content is easily repurposed as a mini marketing campaign (or even a killer sales deck). Why constantly reinvent the wheel when you can keep riding the ones you’ve already made?
One of the most energy-draining, negative productivity activity you can do as a network marketer is to prove that your business is legit, is good or isn’t a scam to any person.  I see this happen all the time – an article about scams or network marketing or ridiculous strategies about network marketing is posted, and then in the comments section a ton of network marketers defend and rationalize their own company or business.
Cost per acquisition advertising (e.g. TalkLocal, Thumbtack) addresses the risk of CPM and CPC advertising by charging only by the lead. Like CPC, the price per lead can be bid up by demand. Also, like CPC, there are ways in which providers can commit fraud by manufacturing leads or blending one source of lead with another (example: search-driven leads with co-registration leads) to generate higher profits. For such marketers looking to pay only for specific actions/acquisition, there are two options: CPL advertising (or online lead generation) and CPA advertising (also referred to as affiliate marketing). In CPL campaigns, advertisers pay for an interested lead — i.e. the contact information of a person interested in the advertiser's product or service. CPL campaigns are suitable for brand marketers and direct response marketers looking to engage consumers at multiple touchpoints — by building a newsletter list, community site, reward program or member acquisition program. In CPA campaigns, the advertiser typically pays for a completed sale involving a credit card transaction.
Kim Harris, Creator/Visionary - Stiletto Business Strategies for Women Business Owners™ and the #StilettoMovement. An entrepreneur and co-founder of a nonprofit organization, Kim helps women entrepreneurs connect and share value in online trainings and live events. She is the recipient of the Small Business Administration’s Women in Business Champion of the Year Award and 2013 Small Business Influencer Nominee. Kim is a published author of several books and has helped women entrepreneurs procure hundreds of thousands in grants and sponsorships to further their purpose and mission. To become a speaker for the StilettoMovement, email kim@smartstrategyforsuccess.com - View http://www.ustream.tv/channel/stilettowbo-strategies
5. Internet. Having a personal Web site linked to your company's Web site is becoming mandatory for the successful distributor. Your Web and e-mail addresses are the technological version of a business card and brochure. Internet recruiting still requires some high touch to entice people to view your page. Because this is of significant interest, I'll address Internet lead development techniques in detail in a future article. For now, view it as a support tool and not as an alternative to personal interaction.
If you want to build a list of qualified prospects and increase your chances of making sales to them in the future, then you need to focus on creating an attraction marketing campaign. You can create a campaign with the sole purpose of building an email list of subscribers who will eventually express even more interest in whatever you’re marketing. Even if you don’t offer products/services, you can still benefit from having a huge email list. There’s an old saying about the money being in the list, and this still holds true today.
I think I’ve given you enough to sink your teeth into for now. Attraction marketing is a deep subject and I could probably write a book on it. If you are serious about the long term growth of your MLM business then I highly recommend that you dig deeper and get yourself into some attraction marketing training. For starters, you’ll want to check out a book called Magnetic Sponsoring by Mike Dillard. That book does an incredible job explaining attraction marketing and it’ll give you a good foundation to build on.
In the old world of information scarcity, the concept of “lead generation” meant marketing found the names of potential buyers and passed them to sales. Buyers expected that they would have to talk to sales and sales expected to speak to uneducated early stage buyers that may not yet be qualified. This has all changed. Today, buyers can do their own research online and can find a variety of educational resources through search engines, social media, and other online channels. Through content resources, today’s buyer can learn a great deal about a product or service before ever having to even speak to a sales person.  So businesses must make sure that they build their digital presence.
One of the reasons you want to use YouTube is because people often prefer watching instead of reading. You easily convey your message and you can easily entice people to take action, if your videos are of good quality. Not only that, but videos tend to rank easier than written content and millions and millions of people watch videos on YouTube every single day. If you create good videos that focus on a specific niche, then eventually attraction marketing will start working its magic.
Jaylynn is a Utah based blogger who’s been selling LipSense for 9 months. Today she has almost 4000 people on her team and has a six figure paycheck. Her Facebook group is rocking (I’m in it so I know). She uses Facebook ads (the best!) to keep growing. Another blogger I know made $5k her first month. Bloggers are great for network marketing because they already have a following.
Hiring an expert is the way to go if you want to do this fast and effectively. In the long run, new clients are worth more than what you have to pay to get help finding them. You’ll make far more money on one turned lead than you will spend on getting someone to help you get that lead. If that’s not the case for you, however, then things may need to change a little. You’ll want to go do some looking at reviews for various lead generation companies to see what they can help you with and if they are worth your time to work with.
Commenting on other blogs and social networking profiles will expand the MLM distributor’s own network of friends, generating a new group of free MLM prospects. This should not be confused with spamming. Commenting should be done on specific posts and not just in a haphazard manner. Remember; each comment will include the name of the MLM distributor and a link to their website, blog or social networking profile.

Effective attraction marketing systems requires that the internet marketer provides information that attracts potential customers along with the goal of establishing expertise within a specific niche. Today consumers rely on and use information in order to make decisions. What this means is that you are the best placed when you happen to offer what these consumers are in search of.

It's tough to figure out if your lead generation strategy is working if you aren't looking at industry data. That's why we partnered with Qualtrics to survey more than 900 marketers from all different industries in North America and Europe to create a demand generation report with data on website visitors, leads, opportunities, customers, and revenue.

I hear this all the time Ray people saying that they don’t have leads. I ask when was the last time you attended a meetup, or did anything that pushed you out of your comfort zone. Its the only question I need to ask and the silence is my answer. Leads are all around you until they talk to you. Thanks for the professional training for Network Marketing Leaders.


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