This vast quantity of information also means that customers are no longer as interested in listening to a traditional sales pitch that doesn’t relate directly to their needs and it might even push them away. It is now important for companies to focus on generating new leads by developing a strong internet presence. This is often accomplished using inbound marketing methods that employ techniques like search engine optimisation and content marketing.
The aspects of your lead gen campaign should mirror everything else on your website, on your blog, and within the product that you will eventually try to sell. If not, you’ll have a difficult time getting your lead to the next lifecycle stage. Your campaign should be about more than just obtaining an email address — it should be about developing a new customer.
More great content, Ray! I have a plan to implement your sticky note / bandit sign idea soon, and will check out the MLM Leads site as well. Question – and you may answer this in your training so excuse me if you do – but what are your thoughts re: setting up special phone numbers for bandit signs/sticky notes? Is there any need to create a buffer between us and the signs via a separate number?
No attraction marketing campaign would be complete without using Instagram to generate sales and traffic to websites. As a general rule of thumb, start at least 4-5 Instagram profiles and upload different photos to each one. Always use high quality images and be active on the site because the more active you are and the more you use hashtags properly, the more traffic you will send to your site, blog, YouTube channel or wherever else you want traffic to go to.
"Before Attraction Marketing, I struggled my first 18 years and made $20. Over the past 2 years, thanks to Attraction Marketing, I was able to buy a brand new Mercedes, and I'm standing in front of my brand new home we built from the ground up. I'm able to live in my dream home with my family, and it's just a beautiful beautiful thing. Your lifestyle can literally change overnight because of Attraction Marketing."
Attraction marketing is all about making your brand more attractive to your buyer personas as well as attracting them to you through inbound marketing. The two work hand-in-hand and should be a pillar of your marketing efforts, and it all begins with your attraction marketing strategy or strategies as the case may be — there is no one “right” way to market your brand but there are many tried and true ways to do it.
To get more reach for your CTA feed post, encourage your regular audience to share it to their stories. Most users are able to share a regular feed post to a story. When a user shares your post to their story, your post is clickable and viewers can visit both your post and your profile directly from the Instagram story post. This helps you reach new audiences, all thanks to your existing followers.
Attraction marketing could be how when you’re walking through the mall they hit you with that sample of bourbon chicken. A little bit different type of attraction marketing, but they’re giving you something before they take your money. That is how good marketing works in today’s world. Good marketers, they do Periscope, they do Facebook Live, they do blog post videos, some kind of videos. We put value out there to people for free to attract them to us and then possibly they may hire us as coaches or they may purchase a product from us, et cetera, and so forth. That’s how attraction marketing works.
With the new buyer it is important to note that your marketing efforts don’t end once a new lead comes into your system – what we call Top of the Funnel (TOFU) marketing. Many companies do a good job at generating leads, but the problem is that most new leads are not ready to buy yet. And if a sales rep does engage and the lead isn’t ready to talk with them, it reinforces the notion that marketing sourced leads are not great. As a result leads get lost, ignored, or snatched up by your competitors.
First I want to say how impressed I have been with your company. I have dealt with a great deal of leads companies over the last 6 years and have never dealt with a more responsive company than yours. Actually they don't come close to being this quick to respond- let alone it being the owner of the company to reach out. So thank you for that! Also, thank you for the information! I'm happy with that response - I was just curious about the process. This is only my second time ordering leads at or over 10,000 in quantity.